China’s Moves to OBM via OEM-Powered Takeoff – Whither Taiwan’s Brands?
With King George’s agreement, the British East India company sent an emissary, Lord Macartney, to meet with the Qianlong Emperor of China in 1793. The problem was the trade imbalance — silver flowing into China; tea flowing out. Textile producers having grown fevered at the thought of selling just one pair of socks to every